Digital Marketing Executive - Aguulp

Marketing · Derby, Derbyshire
Department Marketing
Employment Type Full Time
Minimum Experience Experienced

Aguulp is a forward thinking, dynamic business, supplying consumers online and through a growing number of retailers across the UK with next-level nutritional supplements for healthy guts and positive mental wellbeing. Our targeted range of specifically tailored liposomal supplements help address many areas of wellbeing with supplements that work.


Pro Green & Founding Aguulp


We’re looking for a highly motivated Digital Marketing Executive to join our dynamic team, here at our fast-growing nutritional supplement company; Aguulp. 

 

As the Digital Marketing Executive, you will be responsible for building awareness of our range of products within our target audience. Collaborating with the sales team, operations and third parties, you will be responsible for developing and creating content for blogs, product detail and email marketing.  You will also be exploring new opportunities, consumer journey and developing our digital channels to drive traffic and conversion.


The Aguulp Digital Marketing Executive will be employed by Aguulp; Nutrivitality, part of SureScreen Diagnostics are helping to support the recruitment for this role.


Roles & Responsibilities:


  • Supporting the Marketing Manager in completing marketing activities
  • Generating ideas to increase brand awareness
  • Editing and maintaining our website ensuring the best consumer journey and content and management of images
  • Content writing for blogs ensuring all content is on-brand and consistent in terms of style and tone of voice
  • Creating and monitoring email marketing campaigns
  • Editorial responsibilities, including proofreading
  • Ensuring the delivery of the digital marketing strategy with campaigns across PPC and Google
  • Measuring our traffic, engagement, subscribers, CAC, AOV, ROAS with Google Analytics and reporting weekly on the effectiveness of digital marketing campaigns
  • Preparing coherent marketing campaign reports using data analysis tools
  • Sourcing advertisement opportunities in radio or TV for products or service
  • Managing the marketing database and email distribution
  • Drafting marketing materials such as flyers, newsletters and posters
  • Monitoring competitor activities and finding leads for the company
  • Liaising with Printers and Designers

 

Knowledge and Experience:


  • An ability to describe product features in a creative and informative way
  • Excellent writing and editing skills in English
  • Experience in health or nutrition desirable
  • Experience as a Junior Copywriter, Content Writer, or similar role
  • A good understanding of, and experience in, digital marketing
  • Strong knowledge of and experience using digital marketing platforms including Google Analytics and Google Ads
  • Strong knowledge of PPC
  • Writing engaging ad copy aligned with objectives
  • Ongoing campaign optimisation against best practice guidelines
  • Competitor analysis
  • Graphic design
  • Previous experience working in a marketing environment
  • Experience using Marketing Automation Platforms
  • Experience of B2C marketing although B2B experience will be considered
  • Experience of CRM & Email planning and execution at an agency or for a client
  • A team player with strong project management skills and great attention to detail
  • Experience of database marketing and an understanding of all aspects of the marketing mix
  • Holistic understanding of marketing and the sales cycle within B2C sales
  • Highly organised, methodical and process-driven, demonstrating a drive to improve internal processes whenever possible
  • Ability to manage multiple projects at the same time in a fast-paced environment
  • Technically capable, excellent communicator and a desire to improve processes


Aguulp - Gut Talk

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  • Location
    Derby, Derbyshire
  • Department
    Marketing
  • Employment Type
    Full Time
  • Minimum Experience
    Experienced